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Member-based programme to help players track trends and identify leaders in the industry.
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Data analytics drives retail banking
As data analytics becomes nearly ubiquitous in most parts of consumers’ digital lives, leading banks are providing digitised solutions that deliver the right offer at the right time, predict fraud so they can reduce risk, and boost cross-sell rates.
Solving the customer insight problem
Shridar Jayakumar, program director for Oracle Business Analytics, AP, feels understanding the cost of acquiring and maintaining a customer, associated risks, and customer lifecycle potential are key to identifying profitability.
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